TITLE : Annual giving campaigns
CITY : Dallas , TX
DATE : Wednesday, October 03, 2007
TIME : 1:30 PM - 3:00 PM
PRICE : $ 55.00
Annual giving campaigns

Ask any fundraiser and they'll tell you that the annual fund is the foundation for all other fundraising efforts. Though these campaigns tend to bring in smaller donations, they frequently reach a larger number of donors than many other approaches. Your annual fund also contains a valuable pool of supporters from which major donors will emerge. In order to take advantage of your annual fund, you need to develop a robust campaign that will reach every potential donor - both large and small.

Topics we will cover include:
  • Building a constituent base by focusing on donors' wants, needs and interests
  • How to make a compelling case for annual support
  • Creative ways to match institutional needs with donor interests
  •  Effective solicitation strategies 
  •  Established ways to measure results
Attendees will walk out with new approaches to (i) better understand donors, (ii) segment donors, (iii) communicate to donors, and (iv) match available fundraising vehicles to donor interests. This session is intended for intermediate to advanced fundraisers.

Speakers for this session:

Helen Dale Simons
Vice President for Development
The Marbridge Foundation


Dale brings 30 years of volunteer leadership expertise and 25 years of career experience in nonprofit leadership, strategic planning, board development and resource development.  Dale has served on twenty seven nonprofit boards locally, regionally, and nationally and she has been the Executive Director/CEO of four.  In each position she has held she has been a key player in the annual giving program of that organization. At Children's Research Triangle in Chicago, Illinois, she started the organization's first annual giving program. Utilizing a  donor centered data driven model of donor cultivation she helped the organization achieve a goal of $100,000 the first year, and by the third year, the annual giving was $500,000.  At Marbridge, she has been able to implement this same model, and in 2006 the annual campaign exceeded its goal of $850,000 by $171,000. Born in Bay City, Texas, Dale received her undergraduate education from Christian College in Columbia, Missouri and The University of Texas at Austin.  She received certification in nonprofit management from The University of Texas at Austin and the Center for Nonprofit Management in Dallas, Texas. 

Janine Kraus, Ph.D.
Director of Annual Giving
Texas Christian University


In her current position, Janine is responsible for administering a comprehensive annual giving program to include annual solicitation appeals, programs and projects.  Prior to coming to TCU, Janine spent over four years in alumni relations at the University of
North Texas.  Janine earned her undergraduate degree in management from University of Maryland.  She earned her master's of education and doctor of philosophy degree in higher education administration from the University of North Texas. 

Michael Vilardo
Senior Vice President
RSI


Touching the lives of the people he serves as a stewardship consultant with RSI motivates Michael Vilardo. For more than 25 years Michael has worked as a pastor and development professional. Completing a doctoral thesis, "Connecting Church and Community," Michael is an expert in uniting the purpose of churches and not-for-profits with the needs of their community. In addition to pastoral experience, Michael honed strategic planning and analytic skills as Vice President for Fund Development and Community Relations for a Christian retirement community. Michael graduated with a Bachelor of Arts degree from the University of Cincinnati, a Master of Divinity degree from Candler School of Theology at Emory University, and a Doctor of Ministry from United Seminary in Dayton, Ohio. Since joining RSI Michael has led campaigns raising more than $150 million.
Speakers for this session will be announced shortly.

 

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  • Networking Sessions
  • Afternoon Seminars
  • Morning Seminars

Tuesday, October 02, 2007

Seminar TitleTimePrice
Panel discussion and dialogue with Grantmakers9:00 AM - 12:00 PM$ 95.00More
Finding Funders: the art of successful research1:00 PM - 3:00 PM$ 55.00More
Proposal writing1:00 PM - 3:00 PM$ 55.00More
Exploring the world of corporate sponsorship 1:00 PM - 3:00 PM$ 55.00More
How to build a successful relationship with grantmakers3:30 PM - 5:00 PM$ 55.00More
Winning proposals: a tour of four successful case studies 3:30 PM - 5:00 PM$ 55.00More
Cause marketing: building profitable relationships with corporate partners 3:30 PM - 5:00 PM$ 55.00More

Wednesday, October 03, 2007

Seminar TitleTimePrice
Special events fundraising8:00 AM - 10:00 AM$ 55.00More
Online fundraising: harnessing technology to build and maintain relationships9:00 AM - 12:30 PM$ 95.00More
Major gifts fundraising10:30 AM - 12:30 PM$ 55.00More
Annual giving campaigns1:30 PM - 3:00 PM$ 55.00More
Fundraising in the one person development shop: making the most of a shoestring budget1:30 PM - 5:00 PM$ 95.00More
Direct mail fundraising3:30 PM - 5:00 PM$ 55.00More


Click on any seminar title or the arrow on the right side to learn more about that seminar

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