TITLE : Exploring the world of corporate sponsorship
CITY : Houston , TX
DATE : Thursday, October 04, 2007
TIME : 1:00 PM - 3:00 PM
PRICE : $ 55.00
Exploring the world of corporate sponsorship

Unlike private foundation grants, corporate sponsorships typically come with fewer administrative burdens.  However, nonprofit leaders often fail to bear in mind that  sponsorship is a business deal, not a donation, and that successfully seeking sponsorships involves a set of skills that is quite different from other  types of fundraising.  This seminar will introduce you to the world of corporate sponsorships, and help you understand what sponsors are looking for when they decide to partner with you on on a project.  In particular, we will explore how to make corporate sponsorships a win-win deal for both sides.

The session will also cover the following topics:
  • An overview of the world of corporate sponsorship: understanding why companies invest in nonprofit organizations
  • Evaluating your organization's culture: is it ready for corporate sponsorship?
  • Structuring a sponsorship proposal: establishing the fit between your organization and the sponsor?
  • Engaging with sponsors: how to stimulate sponsor interest in your nonprofit
  • Closing the deal: the steps needed to get to the signed contract
Attendees will come away with the understanding that their organization is not only a charitable cause, but also a valuable marketing partner.

Speakers for this session:

Daniel F. Marchione
Vice President
Junior Achievement of Southeast Texas, Inc.

In his current position, Daniel assists with oversight of the entire development operation of Junior Achievement of Southeast Texas and works closely with the organizations 82 member board of directors. During the day to day operation of the business, Daniel is directly responsible for all fundraising campaigns, marketing, public relations, and information and technology systems. Daniel has extensive experience in non-profit management and in particular the process of successful grant submission and fundraising campaign operations.  He held the position of Middle School Principal at St. Stephen's Episcopal School in Houston Texas for 7 years prior to joining Junior Achievement in 2006. Following a successful career in the US Navy Submarine Service, he worked for the Center for Youth Service Professionals at the University of Houston and for the Sickle Cell Association of the Texas Gulf Coast.  Daniel has attained certification from the American Humanics Institute Non-Profit Management program and acted as a consultant for 9 consecutive years at their national management conference.  He is an active member of AFP, The Greater Houston Partnership, The Houston Rotary Club, and The East End Chamber of Commerce where he serves on the Education Committee Task Force.  Daniel graduated with honors from The University of Houston and obtained a Master of Education from Endicott College in Beverly Massachusetts. 

Maya C. Houston
Vice President, Development
Houston Zoo

Maya joined the Houston Zoo last year to help build the Development team into one that can sustain the facilities, programming, conservation and operating needs of the eighty-year-old institution. As VP of Development, Maya is responsible for future strategy and the annual operating budget, which includes individual, corporate and foundation giving to the annual programming, and current capital needs.  Previously, Maya was with Rice University, managing the development program for the Jesse H. Jones Graduate School of Management. She assisted in the completion of the capital campaign, annual fund, building the successful Partners program and class giving. She also had experience at UTMB, Galveston, in the major gifts area. Before entering the Development world, Maya had significant experience in the corporate world, managing environmental litigation for Travelers Insurance in Farmington, CT.  She managed toxic tort litigation and all blood-borne illness litigation before returning to school to get an MBA at Rice University. She has a BA in History from Trinity College, Hartford Connecticut, and is involved with AFP and the Association of Zoos and Aquariums.

Doyin Oguntona
Consultant
Uturn Concepts

Doyin has worked across a variety of sectors including youth development, the law, and HR consulting. Prior to joining Uturn Concepts, Doyin was the Executive Director of  a Junior Achievement member nation., serving in the USA and Nigeria offices. She led the organization to win several global awards, including Innovation, Best Performance, Media and Quality Awards. She has worked mostly with chief executives of multinational organizations such as Citibank, Schlumberger, ExxonMobil, Coca Cola, Cadbury and Chevron. She makes presentations at global conferences such as the Global Summit of Women held in Korea in 2004. She was elected the African representative on the JA Worldwide Member Nation Council in 2005. She currently sits as a director on the boards of several non-profit organizations in the United States and serves as Chairperson Communications Committee for the Executive Service Corps of Houston. Doyin is a certified attorney and an alumnus of the Stanford Business School, EPNL program. She also has an Advanced Management Degree (AMP), and an LL.M degree in "International Business" from the American University, Washington College of Law, and is a member of the Association of Fundraising Professionals.
Speakers for this session:

Senthil kumar
PA
Tychons

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  • Networking Sessions
  • Afternoon Seminars
  • Morning Seminars

Thursday, October 04, 2007

Seminar TitleTimePrice
Panel discussion and dialogue with Grantmakers9:00 AM - 12:00 PM$ 95.00More
Finding Funders: the art of successful research1:00 PM - 3:00 PM$ 55.00More
Proposal writing1:00 PM - 3:00 PM$ 55.00More
Exploring the world of corporate sponsorship 1:00 PM - 3:00 PM$ 55.00More
How to build a successful relationship with grantmakers 3:30 PM - 5:00 PM$ 55.00More
Cause marketing: building profitable relationships with corporate partners 3:30 PM - 5:00 PM$ 55.00More
Winning proposals: a tour of four successful case studies 3:30 PM - 5:00 PM$ 55.00More

Friday, October 05, 2007

Seminar TitleTimePrice
Special events fundraising8:00 AM - 10:00 AM$ 55.00More
Online fundraising: harnessing technology to build and maintain relationships9:00 AM - 12:30 PM$ 95.00More
Major gifts fundraising10:30 AM - 12:30 PM$ 55.00More
Annual giving campaigns1:30 PM - 3:00 PM$ 55.00More
Fundraising in the one-person development shop: making the most of a shoestring budget1:30 PM - 5:00 PM$ 95.00More
Direct mail fundraising3:30 PM - 5:00 PM$ 55.00More


Click on any seminar title or the arrow on the right side to learn more about that seminar

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